Erratic Wisdom has a good article about ways to successfully leverage traffic from Digg links.
...most digg readers are at your site for a quick read, but you should try to keep as many as you can reading. A few ways to do this include adding a “Related Articles†list under the post in question. I have also found that a “Most Popular†list of articles can be very successful. Digg users are coming to (or making) a popular article and it is logical that they would want to see other successful posts from the author.
It reminds me of a conversation I had with one of my thesis advisors, Peter Loge, about a press conference my friends and I were putting together. We had all sorts of answers to his questions, but he stumped us by asking, "what are you going to do the day after the event?" I'm glad I was tuned in to that important question early in my life/career. It's got a lot of application in all sorts of communication efforts, and gets you thinking in a long-term mindset.
What do you do after the press conference, and what do you do after the Digg link? Two questions that should be considered in advance.
